Information for Advertisers

Don't miss our June / July '08 issue!

TOTAL DISTRIBUTION: 14,000

Advertising Reservation deadline:

May 3rd, 2008

MI
NIMUM 14,000 COPIES 6X ANNUALLY!

Dogs, Dogs, Dogs! is published 6 times annually... directly into the hands of dog owners. Distributed on a free-of-charge basis through over 250 dedicated outlets, primarily within the Greater Toronto Area. Also available in bulk and through individual subscription.

Distribution
Veterinarian Hospitals: 40%
Pet Supply Retailers: 37%
Animal Shelters: 10%
Groomers: 10%
Dog Training Schools: 2%
Subscription: 1%

Who are our readers?
96% of our readers live in the Greater Toronto Area
86% agree with the statement "Love me, love my dog."
32% also live with at least one cat
97% have visited their veterinarian within the past 12 months

What are our readers looking for?
Health & Diet Info
Supplies/Services
Veterinary Advice
Training Tips
Activities/Sports


Advertising Rates - Display Ads

Business Card: 3" x 1-1/2"
$59 (Black & White only)

"Barketplace": 3" x 3"
$103 (Black & White only)

1/6 page vertical: 3" x 6-1/4"
Black & White: $190, Full Colour: $370
1/4 page: 4-3/4" x 6-1/4"
Black & White: $290, Full Colour: $535
1/3 page: 6-1/4" x 6-1/4"
Black & White: $350, Full Colour: $645
1/2 page: 9-1/4" x 6-1/4"
Black & White: $475, Full Colour: $875
Full page inside: 9-1/4" x 12-3/4"
Black & White: $890, Full Colour: $1,620
Full page back cover: 10-1/4" x 13-3/4"
$1,780 (Full Colour only)

Other sizes are available upon request. Please add GST.

Online Advertising

A link to your site: $15 per issue.

Banner ad on the front page:

$3000 per year.
$250 per month.
$500 per issue.

Material Required for Display Ads

1. QuarkXPress documents with fonts and support files included
2. Photoshop or Illustrator files in tiff or dps format, 300 dpi for grayscale, 600 dpi for bitmap (solid black & white), prepared for MacIntosh
3. PDF files "Press Optimized"
4. Zip disk, CD, emailed as PC Zip (.zip) or Mac Stuffit (.sit.sea) file
5. Reproduction-quality print (suitable for scanning)

Classified Ads

Classified ads are contained in a boxed outline and include 4 lines of type - $25.00. Each additional line: $2.00. Classifieds can be ordered via email, telephone, fax or mail.


Free Listings

"Pets for Adoption" and "Volunteers/Supplies Needed" listings are free of charge to rescue and shelter organizations. "Clubs/Associations" listings are free of charge. These listings also appear on our website at no charge. Simply send your listing wording to us via email, telephone, fax or mail.


Payment

All ads must be paid in advance. Yes, we accept Visa!


Publishing Schedule - 2008 / 2009

Issue Month

Distributed

Advertising Deadline

February / March

First week in February

January 4th

April / May

Last week in March

February 28th

June / July

First week in June

May 5th

August / Sept

First week in August

July 3rd

Oct / Nov

First week in October

September 1st

Dec / Jan '08

First week in December

November 3rd


Editorial Schedule

Interested in advertising in an issue most suitable to your business?

Download our Editorial Schedule by Clicking here.

Need More Information?

To receive a copy of our media kit or to reserve ad space in an upcoming issue, please see our Contact Page